[fashion business plan example] COMPANY will make it possible for women to ride and be protected without having to change their clothing, no matter where their destination may be. [fashion business plan example] COMPANY FOUNDER, is a motorcycle rider herself and currently working in sales and merchandising at Ducati Triumph [fashion business plan example] LOCATION in Soho.She has found that the current motorcycle apparel market is missing the niche of fashionable motorcycle clothing.Most companies designing women’s motorcycle gear are focused on the traditional Harley Davidson/Americana or the sports racing look, with very few companies offering a tailored and professional style. [fashion business plan example] COMPANY FOUNDER has little experience in the fashion-design industry, she believes that by first launching the business with well-designed bags comes with less risk and greater chance for sustainable, successful market-entry.[fashion business plan example] COMPANY will develop its brand with a clear goal in mind.
Business Plan Clothing Line
They will be crafted in styles that appeal to motorcycle-enthusiastic women and will combine functionality and robustness with clean, aesthetic design.
She has experience in leadership and has conducted extensive marketing research including an empirical internet survey of over 130 women, which she found by reaching out to motorcycle associations and clubs.
She also already stands in contact with various potential clients, business helpers and partners.
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